Millennium CCA Hall of Fame Award Given to Mercury Marine

The Coastal Conservation Association (CCA) presented their first ever Millennium Hall of Fame Award to Mercury Marine on June 1, 2001. Mercury was singled out for its support of CCA efforts since 1987 in which they have provided nearly $1,000,000 in cash and product to the not-for-profit organization.

The Houston, TX based CCA has over 90,000 members in every coastal state from Texas to Maine and is dedicated to the conservation of the saltwater marine resource and improvement in fish habitats and fisheries. The CCA was instrumental in implementing the net ban here in Florida, and anyone who has fished state waters for several years can attest to the overall improvement in inshore saltwater fishing due to the ban.

"Like CCA-Texas, Mercury has been a true pioneer in spearheading environmental efforts," Bill Kenney, director, CCA-Texas, said, "Mercury was involved with the environment long before it was fashionable to do so. Mercury Marine has paved the way for other large organizations to get involved with conservation. Mercury's long standing relationship with CCA has been immeasurable, so when it came to presenting this first- ever award, Mercury was the obvious recipient."